11 June 2025 | 15:00–16:30Moscow, VDNH, Outdoor exhibit, Lecture hall ‘Let’s Develop!’
Be an Expert at Home. How Russia’s Many National Cuisines Contribute to a Trip Across the Country
Russia’s multinational cuisine is not just part of its hospitality, but a key highlight of the identity of the country’s regions. The integration of Russian cuisine into tourism programmes creates an authentic image of a region and an emotional connection between the traveller and the place, and also expands the economic opportunities of local producers.
At the master class for representatives of the executive authorities and travel companies that specialize in domestic and inbound tourism:
- The culinary language of Russia in journeys around Russia. Methodological recommendations for designing a tourism product in all food segments
- Methodological recommendations for designing and organizing a gastronomic festival
- Methodological manual for tourism specialists: analysis of mistakes, successful practices, myths and stereotypes about Russian cuisine and the cuisines of the peoples of Russia, and the archetype of a hero from a popular tourism region
Moderator
Shapovalova Ekaterina Author of the Federal Project "Gastronomic Map of Russia", Curator of the House of Russian Kitchens at VDNKh